digital sm630 East Main Street
Canton, GA 30114
Phone: 770-213-7095
Fax: 770-213-7106

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GrassRoots

Taking Lawn Care Service to the Next Level

By Cyndi Braun

Do you dream of a healthy lawn, with no brown patches, grubs, or fire ants? A place where your family can play and enjoy a lush turf? If so, it’s time to call GrassRoots.

GrassRoots technicians will transform your yard into the beautiful lawn of your dreams.

It all starts with lawn treatments tailored to each property’s unique needs, taking into account the grass type, topographical conditions, and seasons. The lawn care treatments include everything that may be necessary for each season. This allows the company to ensure that each lawn receives the most effective treatment using the best available products and techniques.

Committed to Service
Led by CEO Josh Wise, this family-owned company believes in hiring courteous, hard-working employees who offer customers excellent service. GrassRoots lawn care technicians participate in continuous training, so they can utilize the industry’s latest technologies and techniques.

Technicians respect your property as if it were their own. They move toys prior to treatments, remove debris and leaves if they are hindering the application of the lawn treatment, and double-check that fence gates are closed before leaving the property. If the customer is home, the technician takes a few moments to talk to the homeowner, answer questions, and make suggestions. The company takes a teamwork approach to lawn care, believing that an involved homeowner will help ensure a quality outcome.

After treatments are completed, technicians email homeowners a service summary report describing what services they performed that day and any issues they saw on the property. The email includes helpful advice and tips for homeowners.  

“Customers deserve more information regarding their property than just the couple of sentences that preprinted forms allow,” said Wise.

All-Inclusive Lawn Care
Committed to quality service, this local company offers an all-inclusive easy-pay program that takes care of everything your lawn needs to look its best. Customers receive unlimited service with no contracts, no upselling, and no hidden fees.  

“We offer a monthly easy pay program with no surprises, no hidden fees, and free unlimited service calls. Everything is covered,” said Wise. “If you see weeds, grubs, or a fungus between your scheduled treatments, just call us, and we will come out at no additional cost.”

GrassRoots technicians are not paid on commission. This allows the technician to treat the lawn thoroughly and provide excellent service without the pressure of rushing through as many properties as possible.

Through the company’s website, customers can access their account to review their detailed service history, request free service calls, and even refer their friends or neighbors. GrassRoots rewards customers when they spread the word by sending them a $45 Visa gift card.  

“We have a few customers that receive so many gift cards, they make money using our service,” Wise said with a grin.

 

Giving Back

Last year, GrassRoots initiated a give-back program for area schools. New or existing customers may select their children’s school, and GrassRoots will give back 5 percent of the revenue. The checks are sent every quarter and continue for as long as the account is active.

“If you want to have a great-looking lawn at a reasonable price plus know that 5 percent is benefiting your local school, contact us, and we will get you started,” said Wise. “We’re excited to offer this opportunity, which enables us to support Cherokee County schools while providing our customers exceptional service.”

Satisfied Customers
“I continue to be very happy with GrassRoots. I’ve been with them for five or six years. My yard looks good; it’s healthy and weed-free. Kevin, my service tech, is excellent. He is knowledgeable and full of good advice. If I have questions or issues, the company is quick to respond. That is very much appreciated in this day and age. I am a very satisfied customer!” – Bill P.

“I would really like to thank my tech for going above and beyond to help my yard. Ever since they started treating my yard, it’s never looked better! Thank you for all the hard work you guys do!” – Tina W.

“I have been very happy with GrassRoots and so glad I switched. We spend a lot of money on our yards, and they seem to care about helping us keep it looking beautiful. Mike is my technician and couldn’t be more efficient. They will re-treat any lawn that needs it and won’t charge extra for it. Thank you for taking such great care of my yards.” – Kathleen S.

100 Holt Drive, Acworth, GA 30101
770-917-8200
Facebook.com/grassrootsatlantalawncare/