The Exercise Coach

The World's Smartest Workout

By Kathleen Boehmig

The newest location of The Exercise Coach will open in Roswell this month. Owners,Katie Sanders and Adam Stephens, are excited about opening studio number three.

Its amazing what you can accomplish with just two, twenty-minute workouts a week, Katie says. Its about muscle quality, not movement quantity. Our approach is the perfect fit for the unlikely exerciser people who are busy, don't like the gym scene, are afraid of getting hurt, perhaps have an injury or ailment which makes them think they cant work out or just plain hate exercise.

The Exercise Coach, founded in 2000, has been named among the Top Emerging Franchises for the second year in a row by Franchise Business Review and has been featured on ABC News, NBC News, CBS News, Fox News and USA Today. There are currently 32 locations operating throughout the country, with another 35 in development in Georgia, Indiana, Colorado, Texas, North Carolina, Tennessee, Michigan, Missouri and Arizona. The Exercise Coach expects to have a total of 250 total locations in 35 states by 2017. The current studios in Atlanta are located in Buckhead, Johns Creek and Roswell, with a location in Sandy Springs soon to open and more. The Exercise Coach of Georgia is owned by Katie, her husband, Jason, her father, Moss, step-mom, Tricia Robertson and Adam Stephens, coach turned owner, making it not just a business, but a family endeavor.

Brian Cygan, Founder and CEO of The Exercise Coach, has been developing and delivering high-quality exercise programs, like his Right Intensity Training, for over 16 years. Through his life-long study of exercise physiology and training methods, he has discovered that brief, focused exercise is the most effective way to achieve strength, weight loss and overall wellness. This is part of his integration strategy, which works for people who are interested in getting fit without becoming fitness fanatics.

We combine advanced technology and personal coaching, Adam says; each twenty-minute session includes personal guidance from an expert coach, interval training that adapts to any fitness level, in an inviting, clean and super-safe environment, and technology that provides real-time feedback statistics, for increased motivation and focus, with data tracking and reporting to instantaneously show your progress.

Adam smiles, adding, We guide our clients through Right Intensity Training a scientific exercise protocol where the equipment perfectly matches each individuals current fitness level. Using the equipment is the game-changer. My favorite part of the job is getting someone on the leg press and seeing it blow their minds. Once youve experienced a workout here, youre a believer!

Katie emphasizes, This is not a gym; its a studio, with expert personal trainers. And its preventive medicine, where we give each member the right dose of exercise. You know, youre going to pay for your health one way or another, whether its through medicine, doctor visits, surgeries or being proactive to avoid as much of that as possible. Here, we give you quantifiable results, delivering a better quality of life. Its a minimal investment in your time, resulting in a great investment in your health.

For the average person, Adam states, more exercise does not mean better results. Too much exercise leads to over-training, injury and burnout. The healthier and more productive approach is to exercise smarter, not longer. Our equipment provides constant computer feedback to increase motivation and determination. Our approach delivers dramatically better results for men and women of all ages.

And its not only the worlds most efficient workout its also efficient on your wallet, Adam says.  Because we are a franchise, we are able to deliver personal training at about 50% less than the average cost of personal trainers and with no long-term contracts, where you are stuck no matter what your results are with exercise. At The Exercise Coach, you will achieve results if you come to your sessions and even more results if you implement dietary changes. Your coach will help keep you motivated and will help with your nutrition ... theres no need for contracts here.

Membership at The Exercise Coach also includes the 30-Day Metabolic Comeback Challenge, a plan that combines whole-effort exercise, whole-food nutrition and strategic supplementation. Its more than a weight loss plan, Katie says; it puts you on the right track hormonally and re-sets your metabolism in as little as 30 days of focused effort.

I always wanted to work in a business where I could help people, Katie adds. At The Exercise Coach, we help add years to peoples lives and help improve quality of life. She continues, We dont just change your lifestyle, we change your life in only forty minutes a week.

The Exercise Coach
1145 Woodstock Road,
Suite 605
Roswell, Georgia 30075
770-857-3269
ExerciseCoach.com